BAN – Best Asset Now

BAN – Trade the Strongest Sector ETFs. Follow a Defined Plan. Stop Letting One Emotional Decision Erase Weeks of Good Work.

The Best Asset Now (BAN) is a performance-driven sector and index ETF research membership for self-directed traders. BAN ranks market leadership, publishes model entries, profit targets, position updates, and protective exits, and gives you daily pre-market context before pressure reaches the order ticket.

Annual membership · impersonal research for self-directed traders · risk of loss remains
Founder & Chief Executive Officer

Trading and publishing market research for more than 30 years

Helped 25,000+ investors and traders since 2001

Author of After the Rally and Asset Revesting

“We follow price.
We don’t pretend to predict it.”

611.76%

Cumulative model return since 2008

11.09%

Annualized model return

-21.11%

Maximum historical model decline

25–35

Approx. model trades per year

The Question Active Traders Eventually Face

You Know How to Find a Trade. Can You Follow the Plan When It Stops Feeling Easy?

You can read a chart. You can spot a sector with momentum. You have probably taken trades that made you feel completely in control.

Then the position starts moving.

The breakout runs without you, so you chase. The pullback feels worse than expected, so you sell for relief. The planned exit gets close, so you give the trade “a little more room.” A quiet market offers nothing clean, so activity starts feeling more responsible than patience.

The hardest part of trading is rarely finding opportunities. The harder part is protecting a good decision after fear, FOMO, regret, pride, and the need to be right become attached to the outcome.

The inner conversation

Do any of these sound familiar?

I entered late because I could not stand missing the move.

I sold the winner too early, then gave the loser more room.

I skipped a valid setup because the last trade still hurt.

I told myself, “I just need one good trade to get it back.”

I know cash is a position, but being flat still feels like falling behind.

I keep adding indicators and opinions because the decision still does not feel settled.

None of that means you are careless. It means the market has found the exact places where intelligence, ambition, fear, and responsibility turn into pressure. BAN does not ask you to become emotionless. It gives emotion fewer decisions to invent.

The question is not whether you are capable of trading. The question is whether your serious money should continue to do the same emotional job as your speculative money.

The Market Does Not Need Another Opinion From You. It Needs a Standard.

A published plan cannot remove uncertainty. It can stop uncertainty from rewriting every part of the trade at once.

See What a More Disciplined Trading Process Looks Like

Rank the leaders. Define the trade. Manage the exit. Revest when conditions change. Annual membership. Educational, impersonal research for self-directed traders. Risk of loss remains.
The Old Rules Sound Smart Until They Start Costing You

Eight Trading Beliefs That Quietly Give Back Gains

Each belief contains enough truth to feel responsible. The cost appears when it becomes an automatic rule that overrides current evidence.

The trader is not the enemy. The automatic belief is. A useful idea becomes expensive when it receives more authority than the evidence in front of you.

“If I am not trading, I am missing money.”

More trades create more openings for boredom, FOMO, friction, and weak setups.

“If I follow enough news, I will get ahead of the move.”

Headlines create urgency faster than they create a trade plan.

“This stock, sector, or ETF always comes back.”

Familiarity gives an old favorite permission a new position would never receive.

“Owning more ETFs means I am protected.”

In a broad selloff, many holdings can behave like one oversized trade.

“The dividend pays me to wait.”

A small payment does not protect the capital behind it from a large decline.

“Staying fully invested proves discipline.”

Patience becomes expensive when it gives weakness unlimited time and capital.

“A good average return will repair bad timing.”

The wrong loss at the wrong time can change withdrawals, confidence, and years of recovery.

“My only choices are buy-and-hold or trading every wiggle.”

One path can demand too much surrender. The other can demand too much attention.

What Happens After You Join BAN

The Goal Is Not More Trades.

It Is More Good Decisions Kept.

1 · Rank the Leaders

Find the strength

Compare sector and index ETFs to identify where trend, demand, momentum, and relative strength are concentrated.

2 · Define the Trade

Set the plan first

Publish the model entry, profit targets, protective exit, and the reason the setup qualifies before the trade becomes emotional.

3 · Manage & Revest

Respond to evidence

Update the position as evidence changes, take action according to the model, then move to the next qualified leader — or wait in cash.

The market tests that matter

Performance Gets Your Attention. The Path Tells You Whether the Strategy Deserves It.

Active traders do not pay $2,999 for philosophy alone. They expect a process with a real historical model record. Performance belongs on this page because proof matters — but return without the path, the losses, and the limitations is incomplete proof.

Strategy / comparison Cumulative since 2008 Maximum historical decline
BAN model (Not traded by Chris V./CEO) 611.76% -21.11%
ACS model (Chris V./CEO trades ACS) 945.44% -5.96%
SPDR S&P 500 ETF comparison 426.00% -56.47%
Buy-and-hold 60/40 illustration 167.88% -38.52%

The August 2026 BAN factsheet also reports an 11.09% annualized model return, a 52.53% best year, and a -12.50% worst year. The historical path included losing trades, whipsaws, missed moves, periods of cash, and stretches when other approaches performed better.

Illustration only. Source: The Technical Traders BAN model portfolio factsheet, August 2026. Returns are compounded and exclude dividends, brokerage commissions and costs, the subscription fee, and taxes. The comparisons have different holdings, objectives, risks, and assumptions. Past performance is not indicative of future results.

The number most investors ignore

Which Would You Rather Recover From?

The number most investors ignore is not the best year. It is the largest historical decline. A large loss does more than reduce the account. It changes the return needed to recover, the decisions you make under pressure, and how much of your life has to wait for the math to work itself out.


Factsheet comparison

Maximum historical decline

Dollar decline on $500K

Balance after decline

BAN Model Portfolio

$394,450

Buy & Hold 60/40 benchmark

$307,400

SPDR S&P 500 ETF benchmark

$232,900

Illustration only. Source: July 2026 BAN factsheet. The comparison lines reached their maximum declines at different times. The BAN historical maximum decline is not a future loss limit; future losses can be larger.

A Crash Is Only an Opportunity If You Arrive With Capital, Patience, and a Plan.

The market may provide another opportunity. It cannot return the years spent recovering from damage that became larger than it needed to be.

How BAN Makes This Simpler

You Should Not Have to Rebuild the Trade Plan Every Time the Market Moves.

BAN does the daily ranking, technical research, and model trade planning. You decide whether and how to act in your own brokerage account. The alert is only the visible part. The context, position management, training, and mentoring around the alert are what make the process usable through a full year of market conditions.

You Are Not Buying One Alert.

You are buying the decision system around it: what qualifies, what the model is watching, what changes after entry, and how the process responds when the market stops behaving as expected.

A signal alone does not stop hesitation, chasing, moved exits, or the urge to make back the last loss. Mentoring gives members a place to understand the standard behind the model and to hear questions before they become improvised trades. It is education and expectation management, not psychological treatment or personalized investment advice.

Core

BAN core model alerts

Published model entries, profit targets, protective exits, and updates for qualified sector and index ETF opportunities.

Daily

Daily pre-market video

A focused review of major indexes, bonds, precious metals, open BAN positions, developing setups, and the price action that matters now.

Ongoing

Position management

Updates as targets approach, evidence changes, protective levels adjust, or a model position closes.

Access

Member site, email, and app

Updates as targets approach, evidence changes, protective levels adjust, or a model position closes.

Bonus

BAN Trend Traders Pro

An additional higher-octane ETF model signal with its own risks and no guarantee of improving results.

Bonus

Trader Hotlist

A regularly updated list of technically interesting ETFs and setups to study. It is research, not a signal to trade every idea.

Bonus

BAN Trader Course

Step-by-step education on market stages, trend logic, trade-plan structure, risk concepts, and how to read BAN research.

Bonus

Live monthly mentoring

A live group session with Chris and the team for market context, process questions, execution education, and the mental patterns that appear under pressure. Recordings included.

Get the Full BAN Trading Environment for the Next 12 Months

Core model research, daily context, position updates, BAN Pro, Trader Hotlist, BAN Trader Course, and live monthly mentoring.

Why I Built BAN

The Market Rewarded Me Before It Educated Me.

What Changes When the Plan Exists Before the Pressure

Members remain the heroes of these stories. BAN supplies the published model, context, and language. The member still decides, executes, and lives with the result.

  • “All my emotions and internal dialogue were telling me not to enter the trade, but I still followed the system.”
  • “I generally lean bearish, but I needed a strategy willing to override my bearish stance so I do not sit in cash during big moves to the upside. Without it, I would be feeling a ton of FOMO.”
  • “I was a day trader for many years, and being able to change opinions and not fight the market was the most valuable skill to develop.”
  • “I am really looking forward to the mentoring session. It always helps bring everything back into focus, especially when emotions try to hijack the wheel.”
Testimonials describe individual experiences. They do not guarantee that another member will receive the same trade, result, confidence, stress level, or financial outcome.

One Trading Membership. Every Part of the Process Around the Decision.

The BAN annual membership is $2,999 USD. It includes the core BAN research and model alerts, daily pre-market videos, position updates, member-site/email/app access, BAN Trend Traders Pro, the Trader Hotlist, the BAN Trader Course, live monthly mentoring, and recordings.

$2,999

Annual membership

$249.92

Monthly equivalent

$8.22

Daily equivalent

BAN is billed annually. Monthly, weekly, and daily figures are arithmetic equivalents, not alternate payment plans.

The useful comparison is not only a coffee and a snack. It is the scale of the decisions being made. On a $300,000 account, a 1% move is $3,000. On a $1,000,000 account, it is $10,000. BAN does not promise to prevent either loss or pay for itself. It gives serious decisions a published process before emotion becomes expensive.

Annual membership. Review current renewal, cancellation, and refund terms at checkout.

Read this before you join

BAN Is Built for Active Traders. It Will Frustrate People Who Need Constant Action or Guaranteed Winners.

Need a slower, broader path? ACS is TTT’s flagship Asset Revesting research membership for investors who want fewer, broader model changes across multiple asset classes. BAN is intentionally more active and equity-focused. The right question is which job you need the research to perform.

BAN is a stronger fit when you…

Want a more active, equity-focused service.

Prefer sector and index ETFs to researching dozens of companies.

Can execute published model alerts in your own brokerage account.

Want defined entries, targets, and exits instead of open-ended opinions.

Accept that waiting, cash, losing trades, and false starts are part of trading.

Value daily context, training, mentoring, and a repeatable process.

BAN is the wrong fit when you…

Want personalized advice or someone to manage your account.

Need guaranteed profits, guaranteed protection, or a future loss limit.

Expect a winning trade every week or constant action.

Plan to ignore exits whenever your opinion changes.

Cannot tolerate gaps, slippage, losing streaks, or periods of underperformance.

Want a passive portfolio that requires no review or execution.

ONE IMPORTANT THING BEFORE YOU JOIN

BAN Is a Commitment, Not a Trial.

BAN annual memberships are non-refundable. This also applies to renewals once they have been processed.

Reason #1: One trade tells you almost nothing.

BAN is a trading process, not a prediction service. There will be winning trades, losing trades, quiet periods, and times when protecting capital means doing less.
Judging the strategy by the next trade—or even the next few trades—misses the point.

Reason #2: We want members who are prepared to follow the process.

If you need a short trial, a guaranteed winner, or the ability to leave the moment a trade does not work, BAN is probably not the right fit.
That is perfectly okay. We would rather you recognize that before joining.

Reason #3: Trading gets hardest when your emotions want to change the plan.

A missed move creates FOMO. A losing trade creates hesitation. A winning streak creates confidence. A quiet market creates the urge to force something. BAN is designed to give you a published trade plan, research, and process to follow through all of those conditions—not just when trading feels easy.

Reason #4: Membership delivers immediate value and access.

Once you join, you receive BAN research, model trade alerts, daily market videos, member archives, trading education, mentoring sessions, proprietary tools, and the complete member experience.
That information and access cannot be returned after it has been delivered.

You Can Cancel Your Renewal Anytime.

Canceling stops your next renewal. It does not refund your current membership term. We send a renewal reminder to the email address listed in your TTT account approximately 45 days before your renewal date. You can manage your renewal through your account or contact Support@TheTechnicalTraders.com for help. If BAN stops being valuable to you, cancel the renewal. You will continue to have access through the end of the membership term you already purchased. I do not want you joining because you are chasing the next trade. I want you joining because you want a clearer process for finding opportunity, managing risk, and making fewer emotional decisions when real money is on the line. If that sounds like you, you are ready.

Straight Answers About BAN Membership Before You Decide

No. BAN is impersonal research distributed on the same basis to members. You decide whether and how to execute in your own account. TTT does not act as your adviser, broker, fiduciary, or account manager.

The model focuses on sector and index ETFs and can use long positions, inverse index ETFs, or cash depending on conditions. The August 2026 factsheet states approximately 25–35 model trades per year and a maximum of five open positions.

BAN is not structured as a rapid-fire day-trading room. Daily pre-market research and model alerts are designed to provide context and preparation. You still need reliable brokerage access and the ability to review and execute alerts.

The model follows its published management process. Losses, gaps, whipsaws, and false signals occur. A protective exit does not guarantee execution at the stated price, and subscriber results can differ from the model.

No. BAN responds to price, trend, stage, momentum, relative strength, and sentiment after its criteria are met. That response can be early, late, wrong, or reversed.

No result is guaranteed. The model can reduce exposure, use cash, or use inverse index ETFs when its rules support them. Signals can lag, and BAN can still suffer significant losses before, during, or after a market decline.

No. Position size, suitability, account type, taxes, withdrawals, and risk capacity depend on personal circumstances. Those decisions belong with qualified professionals who understand your situation.

BAN is an annual membership. Review the current terms shown at checkout before purchasing. The checkout terms control.

The decision

Before the Next Breakout, Decide Whether You Want Another Opinion — or a Published Trade Plan.

Trade the Market You Have — Not the Trade You Missed, the Loss You Want Back, or the Forecast You Need to Be Right.

P.S. — The Next Opportunity Is Not the Last Opportunity.